February brought with it a new studio, new work, and a mention in the news.
“Tangent’s got a brand new home with a view on West George Street.”
First things first: has everyone seen the brick wall in our new studio? It is very nice.
Tangent’s got a brand new home with a view on West George Street, and while it’s not been easy to juggle a full studio workload with a move and all the subsequent tasks involved, it’s all starting to come together. Sure, the toilets don’t have hand towels yet and the current lack of black-out blinds renders our projector wall somewhat redundant, but again - have you seen that wall? It’s really nice.
“We’ve been working away on the Homeless World Cup, which announced last month that they will be hosting their 2022 tournament in New York City!”
When we weren’t unpacking boxes or rebuilding shelves or arranging and rearranging plants and books, we were working on a couple of new pitches, which we’ll tell you about when and if we win! We also had some key presentations with clients: the brand for charity consultancy company Eastside Partnerships is coming along nicely, while a meeting with think tank Compass regarding a brand for a progressive alliance ended with a route successfully chosen and a lot of celebratory pastries for the rest of the day.
We did some work with erstwhile clients Eden Mill, who are in the midst of some big changes themselves. If you are a fan of the beautiful game, keep an eye out for upcoming Eden Mill gin and whisky celebrating football, diversity and the importance of being a team player.
Speaking of the beautiful game, we’ve been working away on the Homeless World Cup, which announced last month that they will be hosting their 2022 tournament in New York City! What a way to bounce back after two years of pandemic related cancellations. Over 500 players from across the globe will descend on Central Park this summer for a week long street football tournament in aid of one of the most pressing and insidious issues the entire planet is currently facing.
“Finally, you may have noticed some familiar faces in the Scottish Herald this month.”
Finally, you may have noticed some familiar faces in the Scottish Herald this month. Tangent founders David and Andrew were interviewed by Kirsty Dorsey about founding the studio right out of college, their journey to some of our most famous projects, like People Make Glasgow and the Commonwealth Games, and how they very much do things their own way. Despite the slightly confusing headline which caused a few concerned clients to get in touch asking if David and Andrew are severing their partnership (they are not!), we were all delighted with the interview and the moody album cover style photo of the two of them that accompanied it.
A short but frantically busy month. We’re looking forward to a more settled March!